Innovation: Pathway to Growth: a Case-study Approach - Robert Pech - Böcker - LAP LAMBERT Academic Publishing - 9783843352918 - 8 september 2010
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Innovation: Pathway to Growth: a Case-study Approach

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This book explores the relationship between the imagination, innovation and corporate growth in three companies on the Pacific Rim. Three companies show a passion for their products and respect for their customers, and in so doing, they contribute to our understanding of the workings of innovation. Whilst separated by distance, the three companies in China, Australia and New Zealand follow a remarkably similar path to growth.

Media Böcker     Pocketbok   (Bok med mjukt omslag och limmad rygg)
Releasedatum 8 september 2010
ISBN13 9783843352918
Utgivare LAP LAMBERT Academic Publishing
Antal sidor 320
Mått 226 × 18 × 150 mm   ·   495 g
Språk Tyska