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Big Data for Managers: Creating Value
Atal Malviya
This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyse data, and produce meaningful analytics to take informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance.
208 pages, 41 Line drawings, black and white; 12 Tables, black and white; 41 Illustrations, black an
| Media | Böcker Pocketbok (Bok med mjukt omslag och limmad rygg) |
| Releasedatum | 20 december 2018 |
| ISBN13 | 9781138593084 |
| Utgivare | Taylor & Francis Ltd |
| Antal sidor | 162 |
| Mått | 145 × 211 × 10 mm · 222 g |
| Språk | Engelska |