Tipsa dina vänner om produkten:
Marketing: A Complete Guide Malcolm McDonald
Har du en profil? Logga in
Julklappar kan bytas fram till 31:e januari
Få avisering om nya utgåvor med Malcolm McDonald
Lägg till din iMusic-önskelista
eller
Marketing: A Complete Guide
Malcolm McDonald
Assuming no prior marketing knowledge, Marketing: A Complete Guide provides a concise yet comprehensive view of marketing within the context of business and society for anyone seeking a general introduction to the topic.
584 pages, Illustrations
| Media | Böcker Pocketbok (Bok med mjukt omslag och limmad rygg) |
| Releasedatum | 17 april 2003 |
| ISBN13 | 9780333994375 |
| Utgivare | Palgrave Macmillan |
| Antal sidor | 584 |
| Mått | 156 × 230 × 33 mm · 856 g |
| Språk | Engelska |
![Cover for Malcolm McDonald · Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy (Pocketbok) [2 Revised Edition] (2016)](https://imusic.b-cdn.net/images/item/original/216/9780749478216.jpg?malcolm-mcdonald-2016-malcolm-mcdonald-on-marketing-planning-understanding-marketing-plans-and-strategy-pocketbok&class=scaled&v=1481620101)
![Cover for Jonathan B. Justice · Debt Reckoning: Professionalism and Accountability in Public Finance Decision-Making - Palgrave Studies in Public Debt, Spending, and Revenue (Inbunden Bok) [1st ed. 2024 Edition] (2027)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for Tracy Brain · The Pregnancy Question and the Novel: Detection and Concealment from Richardson to Hardy (Inbunden Bok) [2025 Edition] (2026)](https://imusic.b-cdn.net/images/item/original/452/9781137276452.jpg?tracy-brain-2026-the-pregnancy-question-and-the-novel-detection-and-concealment-from-richardson-to-hardy-inbunden-bok&class=scaled&v=1778524558)
![Cover for Gareth Williams · Angel of Death: The Story of Smallpox (Pocketbok) [Second Edition 2026 Edition] (2026)](https://imusic.b-cdn.net/images/item/original/580/9781349961580.jpg?gareth-williams-2026-angel-of-death-the-story-of-smallpox-pocketbok&class=scaled&v=1790603233)
![Cover for Alexander Van Deursen · Digital Skills: Key to the Smart Society - Digital Education and Learning (Pocketbok) [Second Edition 2026 Edition] (2026)](https://imusic.b-cdn.net/images/item/original/610/9781349961610.jpg?alexander-van-deursen-2026-digital-skills-key-to-the-smart-society-digital-education-and-learning-pocketbok&class=scaled&v=1780316042)
![Cover for Elizabeth Palley · The Politics of Women’s Health Care in the United States (Inbunden Bok) [Second Edition 2026 Edition] (2026)](https://imusic.b-cdn.net/images/item/original/467/9781349961467.jpg?elizabeth-palley-2026-the-politics-of-women-s-health-care-in-the-united-states-inbunden-bok&class=scaled&v=1775002995)
