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![Cover for Martin Oetting · Ripple Effect: How Empowered Involvement Drives Word of Mouth - Forschungsgruppe Konsum und Verhalten (Pocketbok) [2009 edition] (2009)](https://imusic.b-cdn.net/images/item/original/096/9783834920096.jpg?martin-oetting-2009-ripple-effect-how-empowered-involvement-drives-word-of-mouth-forschungsgruppe-konsum-und-verhalten-pocketbok&class=scaled&v=1560340262)