Corporate Social Responsibilit - Chandler - Böcker - Business Expert Press - 9781606499146 - 16 november 2014
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Corporate Social Responsibilit

Chandler

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Corporate Social Responsibilit

The goal of this project is to detail the core, defining principles of strategic CSR that differentiate it as a concept from the rest of the CSR/sustainability/business ethics field. It is designed to be a provocative piece, but one that solidifies the intellectual framework around an emerging concept--strategic CSR. The foundation for these principles comes from my perspective as a management professor within the business school. As such, it is a pragmatic philosophy, oriented around stakeholder theory, that is designed to persuade business leaders who are skeptical of existing definitions and organizing principles of CSR, sustainability, or business ethics. It is also designed to stimulate thought within the community of intellectuals and business school administrators committed to these issues, but who approach them from more traditional perspectives. Ultimately, therefore, the purpose of the strategic CSR concept (and this book) is radical--it aims to redefine both business education and business practice. By building a theory that defines CSR as core to business operations and value creation (as opposed to peripheral practices that can be marginalized within the firm), these defining principles become applicable across the range of operational functions. As such, they redefine how businesses approach these functions in practice, but also redefine how these subjects should be taught in business schools.


200 pages, black & white illustrations

Media Böcker     Pocketbok   (Bok med mjukt omslag och limmad rygg)
Releasedatum 16 november 2014
ISBN13 9781606499146
Utgivare Business Expert Press
Antal sidor 120
Mått 152 × 231 × 7 mm   ·   318 g
Språk Engelska  

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