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Understanding Corporate Communications
Oltarzhevskyi, Dmytro (University of Kyiv, Ukraine)
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Understanding Corporate Communications
Oltarzhevskyi, Dmytro (University of Kyiv, Ukraine)
With the aim to synthesize and simplify the core concepts of corporate communications, this book offers a clear look at the history of the discipline and profession with attention to essential principles for practice. It is suited to undergraduate and introductory executive education courses in corporate communications.
304 pages, 3 Tables, black and white; 25 Line drawings, black and white; 25 Illustrations, black and
Media | Böcker Pocketbok (Bok med mjukt omslag och limmad rygg) |
Releasedatum | 5 mars 2025 |
ISBN13 | 9781032777610 |
Utgivare | Taylor & Francis Ltd |
Antal sidor | 304 |
Mått | 458 g (Estimerad vikt) |