Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations - John Doorley - Böcker - Taylor & Francis Ltd - 9781032577999 - 3 april 2025
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Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations 5:e utgåva

John Doorley

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Förväntad leverans 11 - 16 apr 2025
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Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations 5:e utgåva

The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand reputation through effective performance, behavior, identity, and communication strategies. This new edition features new cases on such topics as Covid-19 and AI.


360 pages, 9 Tables, black and white; 15 Line drawings, black and white; 6 Halftones, black and whit

Media Böcker     Inbunden Bok   (Inbunden bok med hårda pärmar och skyddsomslag)
Releasedatum 3 april 2025
ISBN13 9781032577999
Utgivare Taylor & Francis Ltd
Antal sidor 360
Mått 573 g   (Estimerad vikt)

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