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Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations 5:e utgåva
John Doorley
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Förväntad leverans 11 - 16 apr 2025
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Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations 5:e utgåva
John Doorley
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand reputation through effective performance, behavior, identity, and communication strategies. This new edition features new cases on such topics as Covid-19 and AI.
360 pages, 9 Tables, black and white; 15 Line drawings, black and white; 6 Halftones, black and whit
| Media | Böcker Pocketbok (Bok med mjukt omslag och limmad rygg) |
| Releasedatum | 3 april 2025 |
| ISBN13 | 9781032577982 |
| Utgivare | Taylor & Francis Ltd |
| Antal sidor | 360 |
| Mått | 541 g (Estimerad vikt) |
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