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Luxury Marketing, Sustainability and Technology: The Future of Luxury Management - Routledge Studies in Luxury Management
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Luxury Marketing, Sustainability and Technology: The Future of Luxury Management - Routledge Studies in Luxury Management
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability and relationship marketing impact and change the future of luxury brand management.
194 pages, 14 Tables, black and white; 11 Line drawings, black and white; 12 Halftones, black and wh
Media | Böcker Pocketbok (Bok med mjukt omslag och limmad rygg) |
Releasedatum | 28 november 2024 |
ISBN13 | 9781032342924 |
Utgivare | Taylor & Francis Ltd |
Antal sidor | 194 |
Mått | 234 × 155 × 16 mm · 322 g |
Redaktör | Quach, Sara (Griffith University, Australia) |
Redaktör | Thaichon, Park (University of Southern Queensland, Australia) |