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Managing Technological Innovation: Competitive Advantage from Change 3:e utgåva
Betz, Frederick (Portland State University, USA; Nile University in Cairo, Egypt)
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Managing Technological Innovation: Competitive Advantage from Change 3:e utgåva
Betz, Frederick (Portland State University, USA; Nile University in Cairo, Egypt)
Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy.
384 pages, Illustrations
Media | Böcker Inbunden Bok (Inbunden bok med hårda pärmar och skyddsomslag) |
Releasedatum | 8 mars 2011 |
ISBN13 | 9780470547823 |
Utgivare | John Wiley & Sons Inc |
Antal sidor | 384 |
Mått | 163 × 245 × 25 mm · 672 g |
Språk | Engelska |