Managing Network Resources: Alliances, Affiliations, and Other Relational Assets - Gulati, Ranjay (, Michael L. Nemmers Distinguished Professor of Strategy and Organizations, Kellogg School of Management, Northwestern University) - Böcker - Oxford University Press - 9780199299355 - 15 mars 2007
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Gulati, Ranjay (, Michael L. Nemmers Distinguished Professor of Strategy and Organizations, Kellogg School of Management, Northwestern University)
Managing Network Resources: Alliances, Affiliations, and Other Relational Assets

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Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perceptions of a firm's legitimacy.

342 pages, black & white illustrations

Media Böcker     Inbunden Bok   (Inbunden bok med hårda pärmar och skyddsomslag)
Releasedatum 15 mars 2007
ISBN13 9780199299355
Utgivare Oxford University Press
Antal sidor 344
Mått 160 × 240 × 25 mm   ·   658 g
Språk Engelska  

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