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![Cover for George Z. Peng · Toward Behavioral Transaction Cost Economics: Theoretical Extensions and an Application to the Study of MNC Subsidiary Ownership - International Marketing and Management Research (Pocketbok) [2021 edition] (2021)](https://imusic.b-cdn.net/images/item/original/804/9783030468804.jpg?george-z-peng-2021-toward-behavioral-transaction-cost-economics-theoretical-extensions-and-an-application-to-the-study-of-mnc-subsidiary-ownership-international-marketing-and-management-research-pocketbok&class=scaled&v=1617913840)
![Cover for George Z. Peng · Toward Behavioral Transaction Cost Economics: Theoretical Extensions and an Application to the Study of MNC Subsidiary Ownership - International Marketing and Management Research (Inbunden Bok) [2021 edition] (2020)](https://imusic.b-cdn.net/images/item/original/774/9783030468774.jpg?george-z-peng-2020-toward-behavioral-transaction-cost-economics-theoretical-extensions-and-an-application-to-the-study-of-mnc-subsidiary-ownership-international-marketing-and-management-research-inbunden-bok&class=scaled&v=1607347842)