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![Cover for Anthony Lowrie · Understanding Branding in Higher Education: Marketing Identities - Marketing and Communication in Higher Education (Inbunden Bok) [1st ed. 2018 edition] (2017)](https://imusic.b-cdn.net/images/item/original/704/9781137560704.jpg?anthony-lowrie-2017-understanding-branding-in-higher-education-marketing-identities-marketing-and-communication-in-higher-education-inbunden-bok&class=scaled&v=1539464105)