HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) - HBR's 10 Must Reads - Harvard Business Review - Böcker - Harvard Business Review Press - 9781422189887 - 2 april 2013
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) - HBR's 10 Must Reads

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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) - HBR's 10 Must Reads

Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.

224 pages

Media Böcker     Pocketbok   (Bok med mjukt omslag och limmad rygg)
Releasedatum 2 april 2013
ISBN13 9781422189887
Utgivare Harvard Business Review Press
Antal sidor 224
Mått 138 × 210 × 15 mm   ·   272 g
Språk Engelska  
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